WordPress is useful when editing matters
A mature content-management system can make routine page editing easier for non-technical staff and offers a large ecosystem of themes and plugins.
That convenience comes with updates, plugin compatibility, security maintenance and hosting requirements.
Custom code gives tighter control
A custom build can remove plugin overhead, shape the interface around the business and keep the public site lean.
It also means the business needs a reliable development and maintenance arrangement when code changes are required.
Do not choose by fashion
A five-page service business, a publication and an online store have different needs. Start with editing, functionality, integrations, expected lifespan and who will own the maintenance.
Ownership should be clear
Whichever route you choose, confirm access to the domain, hosting, source files, analytics and any paid licences. The platform should not become a hostage situation.
